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Interactive Market Research is a full service market research institute. Born as the first company in Italy specialized in online market researches it extended its service to any kind of data collection (CATI, PAPI, CAPI, CAWI, Mistery Client, Web Listening, Implicit Techniques, Digital Data Insight, Communities) and qualitative approaches (ethnographic, in depth interviews, focus group – both in-person and online). Our philosophy proposes a complete and innovative range of researches, survey methods and services, providing quick results aimed at targets, better quality of answers and a proactive and customized approach.
With over 20 years of experience in market research, we have a lot to offer to our clients. Here are some reasons why companies worldwide choose us.